The Blair Witch Project 4

Summary

Blumhouse ’s newBlair Witch Projectmay be exciting but it already seems to have lost what made the original 1999 motion-picture show so memorable . Despite having a shoestring filming budget of $ 35,000–60,000 , the originalBlair Witch Projectwent on to take in $ 250 million worldwide , ranking it among the most commercially successful horror movies . For obvious reasons , the movie ’s winner led to the growth of two follow - up moving picture , Book of ShadowsandBlair Witch . Unfortunately , both sequels failed to recreate the original ’s success and have seemingly been forget by audiences .

By reimaginingThe Blair Witch Projectin a novel remaking , Blumhouse is now taking the bad route of trying to trance lighting in a bottle . Only time will tell whether the production will come through with this endeavor or terminate up reprize the same mistakes as the otherBlair Witchinstallments . However , from the feel of it , theBlumhouse ’s newBlair Witchrebootis already being held back by one major issue .

Horror hitmakers Blumhouse have announce they will take on a brand new remaking of The Blair Witch Project , and there are already exciting updates .

Blair Witch 2016 Poster showing Branches forming the Witch Symbol

The “Found Footage” Horror Subgenre Has Been Vastly Overdone Since 1999’s Blair Witch

The Blair Witch Project’s success encouraged many films to copy its genius marketing and filming techniques

The originalBlair Witch Projectwas among the first few film that pioneer the found footage genre . While its shaky camera shooting technique , jump - panic , and performances are enough to make it quite disturbing even to this day , its success in 1999 can primarily be attributed to its brilliant marketing . Since the cyberspace was in its other years in the late 90s and audience could not access so much entropy , it was relatively less challenging to circularise rumors or urban legends online . The Blair Witch Project ’s marketingteam perfectly leveraged this .

The Blair Witch Projectwas a production of its clip .

Instead of promotingThe Blair Witch Projectas a fictitious find oneself footage motion-picture show , they made it calculate like a snuff moving picture highlight the real misadventure of a radical of college educatee . Convinced that it was a genuine documentary , many witness went to the theaters with a genuine sense of apprehension and unease surrounding what to expect . Owing to this , The Blair Witch Projectwas a product of its clock time . Many found footage movie likeAntrumhave adopted interchangeable marketing strategies since then , and others likeCloverfieldandAs Above , So Belowhave even explored the sub - genre with more bracing estimation .

Imagery-from-The-Blair-Witch-Movie-1999

Custom Image by Yeider Chacon.

However , with so many horror films adopting standardized styles , the find footage subgenre has become a small too pure . There are still forward-looking direction in which the genre can be explored . For illustration , 2014’sCreepbrings a Modern tailspin to found footage ’s familiar recital , and even 2020 ’s highly - acclaimedHostcreatively merges the subgenre with some present-day theme . However , since theBlair Witchreboot will creatively be bounded by the expectations of those who admire the original , it may not have enough room to introduce .

A new Blair Witch labor is in exploitation thanks to Blumhouse and Lionsgate , but it ’s ignore the biggest challenge leave by the first movie .

Blumhouse’s Blair Witch Movie Can’t Be Found Footage (But That Defeats The Point)

Blumhouse’s Blair Witch is a risky project

Blumhouse ’s newBlair Witchmovie is being touted as a reimagining of the original film . One way to reimagine the 1999 moving picture would be by not portray it as a found footage moving picture at all . However , consider how the originalBlair Witch Projectwas only successful because it blurred the lines between world and fiction for interview with its immersive find footage data format , such a departure could be high-risk for the remake . The determine footage format allowed audience to suspend their mental rejection and almost trust everything happening in the moving-picture show was real .

This was integral for the photographic film ’s success because it made its scare and tension find more prompt and visceral . Even the dynamic between the character and the looming presence of the central crone seemed more grounded because of the moving-picture show ’s filming style . Owing to this , the remake will defeat the point of the archetype if it does not adopt the found footage data formatting . Since audiences will also expect Blumhouse’sBlair Witchto adopt the core chemical element of the original , the remake will have to line up new ways to comprise the found footage style without having too much in common with the 1999 celluloid .

Blair Witch Movie

A composite image of a woman with a bloody face from 2016’s Blair Witch with Mike in the corner from 1999’s Blair Witch

The Blair Witch Project is a 1999 horror film that follows three film students who venture into the Black Hills near Burkittsville, Maryland. As they document their search for the Blair Witch legend, strange and unsettling events unfold. Presented as found footage, the film is directed by Daniel Myrick and Eduardo Sánchez, and it pioneered the found footage genre in mainstream cinema.

Rotten Tomatoes Critics Score

Rotten Tomatoes Audience Score

The Blair Witch Project ( 1999 )

Heather Donahue and Michael C. Williams from The Blair Witch Project

86 %

57 %

Book of Shadows : Blair Witch 2 ( 2000 )

Heather Donahue in The Blair Witch Project

14 %

18 %

Blair Witch ( 2016 )

Article image

The Blair Witch Project is a 1999 horror film that follows three film students who venture into the Black Hills near Burkittsville, Maryland. As they document their search for the Blair Witch legend, strange and unsettling events unfold. Presented as found footage, the film is directed by Daniel Myrick and Eduardo Sánchez, and it pioneered the found footage genre in mainstream cinema.

38 %

31 %

Blumhouse’s Blair Witch Movie Must Replace Found Footage With A New Innovation

There is still hope for the Blair Witch remake

consider how even unpaid filmmaking technology has make out incredibly far since the belated XC and even smartphones now have cameras , Blumhouse’sBlair Witchhas the sodding opportunity to dramatise modern technologywhile still bide unfeigned to the original ’s narration elements . From drones to body River Cam , action television camera to earphone footage , there is a plethora of modern filmmaking shaft that can be integrated into the newBlair Witch ’s found footage format . It is unsufferable for Blumhouse to recreate the selling strategy follow up by the people behind the original film .

However , the originalBlair Witch Project ’s timelessness and long - last popularity alone could help the remake granary a lot of attention . All it has to do istap into the nostalgia , honour the original ’s bequest , and etch its own identityby bringing a unexampled perspective to the familiar story . Hopefully , Blumhouse ’s reimagined adaptation ofBlair Witch Projectwill annul the pitfalls of the failed sequel and prequels that entail the original celluloid .

The Blair Witch Project is a 1999 horror movie that follow three motion-picture show student who venture into the Black Hills near Burkittsville , Maryland . As they document their search for the Blair Witch fable , strange and unsettling outcome unfold . Presented as regain footage , the film is directed by Daniel Myrick and Eduardo Sánchez , and it pioneered the found footage genre in mainstream cinema .

The Blair Witch Project 4